When building a custom campaign and choosing a template, the "Custom Campaign" type has Template 1 and Template 2 options. What's the difference?

When you create a custom campaign email in RevenueWell, you have the ability to choose from an entire library of pre-built marketing templates. However, you may decide you want to create your own email from scratch. To do this, choose the "Custom Campaign" type. You'll then see options to use "Email + 6x9 Postcard," or options using "Template 1" and "Template 2." 

"Template 1" uses a plain text heading with your practice name and phone number. We recommend this if you are creating a campaign that will use images in its body, as it's less visually distracting to the reader.

"Template 2" uses your chosen banner image in the heading.